PROGRAM AND PROJECTS
| Article Index |
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| PROGRAM AND PROJECTS |
| PREVIOUS LONG-TERM CLIENTS |
PT CIGADING INTERNATIONAL BULK TERMINAL (20 September 2011)
Metacorp Berhad, through its parent company MTD Capital Bhd, has assigned IPM to generate publicity for the inauguration of their coal terminal project Cigading International Bulk Terminal at Cigading Port, Cilegon, Banten – Indonesia.
GLOBAL SCHOOLS FOUNDATION (GSF) (15 September 2011)
Global Schools Foundation offers education through the six leading curricula in the world and provides a wide range of quality-assured and globally recognised curricula on top of a varied roster of extra-curricular activities that students can engage in. Through Hill and Knowlton, IPM PR was assigned the dissemination of a press release on Singapore-based Global Schools Foundation expanding its global footprint to launch 50 new international schools.
RESEARCH IN MOTION (September 2010 – August 2011)
Research In Motion (RIM) is the designer and manufacturer of the award-winning BlackBerry® smartphone, used by millions of people around the world. IPM PR provided PR and marketing support for RIM regional office.
Signature Art Prize 2011 (18 August 2011)
Through Fulford PR, IPM PR was assigned to distribute media release on Asia Pacific Breweries Foundation Signature Art Prize.
Build Eco Xpo (BEX) Asia 2011 (15 August 2011)
In cooperation with Reed Exhibition, IPM PR was assigned to handle the publicity on the “Insight Into Green Building Initiatives and Technologies in the Region by BEX-Asia”.
PT MEGAXUS INFOTECH
Indonesia's foremost integrated online multimedia entertainment company who provides the best online entertainment through self-developments contents & licensed contents, assigned IPM to provide public relations assistance from time to time.
• 16-18 September 2011 – IPM was assigned to generate publicity for the Megaxus Olympiad 2011.
• 18 August 2011 – Press release distribution on Grand Chase Indonesia receives 2011 Asia Online Game Awards
• 20 July 2011 – IPM was assigned to generate publicity of the Counter-Strike Online launch
• May – August 2010 – IPM was assigned to generate publicity of the Megaxus Olympiad online games competition 2010 and its new product ‘Grand Chase the first online side-scroll action fighting game in the world’.
• 8, 14-15 November 2009 - IPM was assigned to generate publicity of the Cyber Sport Tournament, a cooperation between Megaxus and Telkom Speedy and PC Plus Tabloid, at the INDOCOMTECH 2009.
• 23-26 July 2009 - IPM was assigned to generate publicity of the week-long Megaxus Game Festival as well as in conjunction with the introduction of its new product.
• February 2009 - assigned IPM to conduct publicity of the first corporate social responsibility campaign in on-line gaming in Indonesia in conjunction with the soft launching of its new product.
FOOD EDITOR GATHERINGS
IPM assisted Unilever in organizing media gatherings for their food division.
• 24 May 2011 – tie-in with the launch of Wall’s Paddle Pop new flavors with theme ‘Ice cream is a fun food for children and can fit into a balanced diet'.
• 30 June 2011 – with theme ‘The Goodness in a Bowl of Soup’
ROCHE (7 July 2011)
Headquartered in Basel, Switzerland, Roche is a leader in research-focused healthcare with combined strengths in pharmaceuticals and diagnostics. Through Hill & Knowlton Malaysia, IPM was asked to provide assistance in the press release distribution of the First ASEAN Cancer Stakeholders Forum to address soaring cancer rates in the region and launch the second phase of a landmark study aimed at gathering data on the socio-economic burden of cancer in 10 ASEAN Member States by the ASEAN Foundation.
WORLD FOOD PROGRAMMES (9 May 2007, 29 May 2008, 4 June 2009, 6 June 2010 and 29 May 2011)
For five consecutive years, IPM PR assisted the WORLD FOOD PROGRAMMES (WFP) with the press conference organization and publicity support for “Walk-the-World” fund raising program.
TOTAL SINERGY INTERNATIONAL (20 April 2011)
Total Sinergy International, an Indonesian Technology Company, launches Geo-Coal technology, a simple and economical process of upgrading the energy content of low rank coal by 50 to 100 percent. IPM PR handled the publicity of the launch.
MARIE FRANCE BODYLINE (16 March 2011)
Marie France Bodyline, the leading provider of slimming services in Asia, has appointed IPM PR to handle its publicity and program to introduce its new brand ambassador, Bunga Citra Lestari.
RINSO MATIC (1 March 2011)
Rinso, the detergent produced by PT Unilever Indonesia Tbk, launches Rinso Matic, a special detergent for washing machines. Collaborating with 6 washing machine manufacturers, Rinso educates the public about ways to obtain perfect washing results. IPM PR was appointed to handle the publicity for this program.
PANASONIC GOBEL INDONESIA (24 February 2011)
Panasonic Corporation, based in Osaka, Japan, is the leader in the development and manufacturing of electronic products for various consumer levels, business and industrial needs. IPM PR was assigned by Panasonic Gobel Indonesia to create a publicity for their new product, ECONAVI Inverter Air Conditioner, in Jakarta.
BLUE BAND GOLD SEMINAR (12 February 2011)
Unilever Indonesia in cooperation with Medical Faculty, University of Indonesia, held a seminar entitled “Pentingnya Lemak Esensial dan Manfaatnya untuk Tubuh” [The Importance of Essential Fats for the Body]. IPM PR was assigned to provide publicity support.
PT CASCADIANT (August 2010 – January 2011)
Cascadiant is a venture-backed technology solutions company that works in partnership with other highly innovative and advanced technology companies around the world. The firm delivers the most sophisticated solutions available to allow broadcast, wireless and broadband carriers access to the very latest in technology and services.
ETIHAD AIRWAYS (October 2007 – January 2011)
Etihad Airways is the national airline of the United Arab Emirates based in the UAE’s capital, Abu Dhabi. IPM PR was assigned for strategic counselling and provided corporate PR support.
QNET (14 November 2010)
QNet is a global direct selling brand that distributes an innovative range of wellness and lifestyle products and a leader in Direct Selling in Asia. IPM PR was engaged via Grayling Asia to distribute press release on “QNet zooms into F1 with Virgin Racing”.
PT SIGMA CIPTA CARAKA (14 October 2010)
PT Sigma Cipta Caraka is a leading company that provides innovative business solutions based on Information, Communications, and Technology (ICT) in Indonesia. IPM PR was assigned to create publicity for its new commissioners and directors and new product solution “Arium”, with the event taking place in Denpasar, Bali. IPM had previously provided corporate PR support from November 2000 to August 2010 with the assignment ending with the change in ownership.
MATTEL SOUTHEAST ASIA PTE LTD (October 2010)
Mattel, Inc., (NYSE: MAT, www.mattel.com) is the worldwide leader in the design, manufacture and marketing of toys and family products. Mattel has assigned IPM Public Relations to handle their communications team for Indonesia in Issues Management regarding a voluntary recall of four toys.
PC TOOLS (October 2010)
IPM PR was engaged by PC Tools via Porter Novelli to arrange media trip for PC Tools Conference in Singapore.
GEMALTO
Gemalto (Euronext NL 0000400653 GTO) is the world leader in digital security. IPM PR was engaged by Gemalto via Grayling Asia to provide public relations assistance from time to time.
• 1 April 2010 – conduct a media briefing to share and update on Gemalto’s plans for the market for the next one year to key media in Indonesia.
• 24 September-20 November 2009 – disseminate press release and arrange a group interview between the media and Gemalto’s executives (Philippe Cambriel - Executive vice President Secure Transactions, Tan Teck Lee - President Gemalto Asia, Suzanne Tong-Li - SVP Secure Transactions Asia and Tan Wee Teng – Gemalto Indonesia) on the opening of its first personalization center in Indonesia.
• 30 June 2009 – press conference coordination to raise Gemalto’s profile among its key target audience and demonstrate Gemalto’s presence and commitment to the Indonesian market.
• 30 March 2009 – disseminate a press release to media on its appointment by the Royal Bank of Scotland (RBS) to carry out the migration to microprocessor EMV (Europay, MasterCard, VISA) credit cards across three markets in Asia: Indonesia, Taiwan and India.
THE 1ST INDONESIAN HOT AIR BALLOON ADVENTURE (March - April 2010)
IPM provides the publicity for this program including media relations and coordination, media conferences, media release development and general publicity support during the pre-event (from March 4) and event period. BERAKSI an event organizer in Indonesia organized the 1st Indonesian Hot Air Balloon Adventure, 26-28 March 2010, at Sentul City, West Java. Indonesia invited international hot air balloon pilots from Japan, Belgium, France, the Netherlands, Thailand and Malaysia.
PIZZA HUT INDONESIA / PT SARIMELATI KENCANA (April 2007 – April 2010)
Pizza Hut is the world's largest pizza restaurant chain based in Addison, Texas, USA and has more than 150 outlets in Indonesia. IPM provided PT Sarimelati Kencana with corporate and publicity support for 3 years
TRASHION FOR TODAY’S FASHION (16 December 2009)
IPM provides the publicity for this program including media relations and coordination, press release development and general publicity support. The word “Trashion” comes from “Trash” and “Fashion”. Trashion are recycled products processed from non-organic waste into various kinds of goods of functional value to be used in daily life, fashionable and of high sale value. PT Unilever Indonesia Tbk. collaborates with Ichwan Thoha, one of Indonesia young talented, inspired and creative designer, to make Trashion fashionable and trendy.
GREEN FESTIVAL 2009 (2, 5-6 December 2009)
IPM provides the publicity for this program including media relations and coordination, press release development and general publicity support. Green Festival is an annual event aimed at educating and encouraging the public to take action that will save the earth from global warming. Green Festival 2009 is conducted by the Green Initiative Forum (GIF), a partnership of seven companies who are very concerned about global warming issues, namely, PT Unilever Indonesia, Tbk., Pertamina, Panasonic, Sinar Mas, FeMale Radio, Kompas and Metro TV.
INDONESIAN BUSINESS COALITION ON AIDS (IBCA) (2 December 2009)
IPM was assigned the publicity of the launch of IBCA with 7 founding members (Sintesa Group, Gajah Tunggal Group, Sinar Mas Group, Chevron Indo Asia, Freeport Indonesia, BP Indonesia and Unilever Indonesia). IBCA is a coalition of companies concerned with HIV and AIDS in the workplace with programs including: routine education on HIV and AIDS through training, orientation, counseling, providing communication, information and education materials in the form of leaflets, pocket books, and posters; forming support groups at the work place; providing condoms.
TRASHION RELAUNCH WITH HYPERMART (1 December 2009)
IPM was assigned the media relations and publicity for the launch of the Unilever and Hypermart program to use TRASHION bags as alternative, environmentally friendly shopping bags. This program is fully supported by the Ministry for the Environment. The word “Trashion” comes from “Trash” and “Fashion”. Trashion are recycled products processed from non-organic waste into various kinds of goods of functional value to be used in daily life, fashionable and of high sale value.
SURABAYA STOP AIDS PROGRAM (November 2009)
IPM was assigned the publicity for the ‘Surabaya stop AIDS’ Program which encourages teens to fight the spread of HIV/AIDS. The program is sponsored by Unilever Indonesia and strategic partners. Using the School Program concept, ‘Surabaya Stop AIDS’ was integrated with the Campaign, Information and Education approach through enrichment of the study program on Physical Health Education and Clean and Healthy Lifestyle guidelines.
PC TOOLS (12 November 2009)
IPM PR was engaged by PC Tools via Porter Novelli to disseminate press release and arrange a group interview between the media and PC Tools’ Global Public Relations Manager PC Tools Software on the launch of PC Tools’ new products.
VENETIAN MACAU LIMITED (July 2007 – January 2009)
IPM was assigned the ongoing publicity of the Venetian Macao Resort Hotel (VMRH) and Sands Macao through regular media trips to Macao. Located in the Cotai Strip in Macao, VMRH is Asia's first multi-use integrated resort, which is a replica of Venice, Italy, complete with man-made canals and gondolas.
LUX CSR PROGRAM “Berikan Sentuhan Cantikmu” (March – July 2009)
Lux, one of PT Unilever Indonesia Tbk’s brands, appointed IPM to handle the publicity for their Lux - Berikan Sentuhan Cantikmu (Give your radiant touch) - social responsibility program. The objective is to share knowledge of skills, services, beauty from 10 selected volunteers and brand ambassador (Tamara Blezinsky, Luna Maya and Dian Sastro) to 100 orphanage girls in each city. The program conducted in Bogor, Bandung and Tasikmalaya (West Java), Solo (Central Java), Yogyakarta.
JAKARTA STOP AIDS (June 2009)
IPM was assigned the publicity of the program. PT Unilever Indonesia, Tbk. through Yayasan Unilever Indonesia, in collaboration with Yayasan Cinta Anak Bangsa (YCAB), and the Central Jakarta City Administration, launched a program of Primary Prevention of the spread of HIV and AIDS and Drugs or Pencegahan Primer Penyebaran HIV dan AIDS serta Narkoba titled Jakarta Stop AIDS. As a pilot project, this program is implemented in two areas in Central Jakarta. This event also saw the participation of local officials with 160 students who have been appointed as Jakarta Stop AIDS Ambassadors.
RINSO (5 June 2009)
Rinso, one of PT Unilever Indonesia Tbk’s brands, assigned IPM to conduct an event and publicity of its CSR program. The event concerned Rinso's donation for Situ Gintung disaster survivors of which Rp 1,000 was collected from every Rinso Anti Noda 900gr products at Hypermart and Foodmart (Matahari Food Division Business Unit) throughout Jabodetabek during May 2009.
SUNLIGHT AGEN 1000 WINNER ANNOUNCEMENT (May 2009)
Commemorating the fourth year of Agen 1000 Sunlight program, Sunlight celebrated the event by staging the Pagelaran 1001 Hikayat Agen 1000 Sunlight at Ritz Carlton, Jakarta. The event was celebrated with the performance of the famous Indonesian parody group, the Padhyangan Project; Yadi Sembako, Sophie Navita, Novita Angie, and brand ambassador of Sunlight Krisna Mukti. IPM also coordinated the media invited to the event, to generate publicity.
BANJARMASIN GREEN AND CLEAN (May 2009)
Banjarmasin Green and Clean (BMGC) is a program based on community empowerment in the independent management of waste. This program is a replica of the same program implemented in Surabaya, Jakarta, Medan and Bandung. This environment program initiated by PT Unilever Indonesia Tbk., through Yayasan Unilever Indonesia together with Regional Government Office, NGOs and local media, is carried out in a form of competition. IPM assisted in its press conference of BMGC Program Launch and handling the media and publicity during its ceremony in Banjarmasin, South Kalimantan.
TRASHION LAUNCH IN SURABAYA (April 2009)
IPM provided media relations, coordination and publicity support of the program. The word “Trashion” comes from “Trash” and “Fashion”. Trashion are recycled products processed from non-organic waste into various kinds of goods of functional value to be used in daily life, fashionable and of high sale value. Launched in Surabaya and attended by Surabaya Major Bambang DH, many forms of Trashion made by the Ibu Bersinar Sunlight community and the Surabaya Green and Clean cadre community were displayed.
BANDUNG GREEN AND CLEAN (April 2009)
IPM provided support in publicity, organization of the press conference of BGC Program Launch and handling the media during the ceremony in Bandung. Bandung Green and Clean (BGC) is a program based on community empowerment in the independent management of waste. This program is a replica of the same program implemented in Surabaya, Jakarta, and Medan. This environment program initiated by PT Unilever Indonesia Tbk., through Yayasan Unilever Indonesia together with its strategic partners, i.e. Regional Government Office, NGOs and local media, is in the form of a competition.
UNILEVER CAREER DAY (April 2009)
PT Unilever Indonesia Tbk organized a workshop for last semester university students in Indonesia. The workshop challenged graduates from universities across Indonesia to work together with Unilever in a program titled “Unilever Future Leaders”. The event was held at the University of Indonesia’s Economic Faculty Auditorium, and presented main speaker Joseph Bataona, Human Resource and Corporate Relations Director, PT Unilever Indonesia Tbk. IPM assisted in media relations, inviting the media to cover the workshop, press release and photo distribution.
KARTINI IN ME (April 2009)
Coinciding with Kartini Day, Unilever worked together with its strategic partner Guardian and 7 NGOs under the Peduli Perempuan (Concern for Women) program, to launch a women’s empowerment program, “Kartini in Me” aimed at inviting all Indonesian women to become Kartinis to serve as role models for other women. IPM assisted in the publicity efforts through media relations and the organizing of a press conference. The launch of Kartini in Me was attended by Minister of Women Empowerment Meutia Hatta and other prominent women.
RUCKUS WIRELESS (29 April 2009)
Ruckus Wireless is an American provider of wireless equipment and solutions that can drive the deployment of wireless in homes and small businesses. Ruckus Wireless via Orion PR in Singapore has appointed IPM PR to conduct a media group interview to begin its introduction phase in Indonesia.
DW-TV Asia+ (4 March 2009 – 30 June 2009)
Deutsche Welle, Germany’s international broadcaster, has appointed Green Worldwide to coordinate the launch of a new Asia feed “DW-TV Asia+” in several Asia countries. IPM was appointed to handle the media relations, publicity and organize the official launch for the Indonesian market.
UNILEVER INTERNAL PROGRAM (March 2009)
To commemorate International Women’s Day, PT Unilever Indonesia Tbk held a counseling session for breast health and a talk show which discussed matters related to breastfeeding and its success factors, for employees and their families. Unilever also provide a mobile clinic for free mammography checkups. IPM assisted in media relations, inviting health media and some journalists from the health desk. Female journalists were also invited and provided with free mammography checkups.
YAYASAN UNILEVER INDONESIA PROGRAM – REPLANTING COCONUT TREES (March 2009)
PT Unilever Indonesia Tbk, through Yayasan Unilever Indonesia, conducted a coconut tree rejuvenation program in Sukaresik Village, Karang Tirta Beach, Pangandaran, Ciamis Regency, West Java. The program provided a donation of 12,400 seedlings (kitri) of the ‘kelapa dalam’ variant and fertilizing and care facilities to farmers. The event was attended by West Java Deputy Governor M Yusuf Effendi and some local officials. IPM assisted in arranging the media trip for Jakarta-based journalists and invited local journalists to cover the event in Pangandaran, West Java.
JAKARTA GREEN SCHOOL / JGS (March 2009)
After having successfully organized the Jakarta Green and Clean (JGC) program since 2006, PT Unilever Indonesia Tbk, through Yayasan Unilever Indonesia, together with Republika, Aksi Cepat Tanggap (ACT), Radio Delta FM and Badan Pengelola Lingkungan hidup Daerah (BPLHD) DKI Jakarta (DKI Jakarta Regional Environmental Management Agency) launched the Jakarta Green School 2009 program. This program is part of the JGC environmental program and is aimed at educating students to develop at an early age concern about efforts to preserve the environment, starting with the school environment. 33 Elementary Schools and 26 Junior High Schools from Jakarta participated in this program held at the Hotel Indonesia traffic roundabout in Jakarta. IPM assisted in media relations and publicity, inviting journalists from various media to the event.
LIFEBUOY THE SEARCH OF SUPERDAD (March – April 2009)
Lifebuoy has conducted road shows to 7 cities, namely, Jakarta, Bandung, Surabaya, Semarang, Yogyakarta, Medan and Makassar to select candidates from each city to compete in various challenging activities in vying for the title of Superdad. This program is part of series of events on the launch of new product, Lifebuoy Men Bodywash. IPM assisted in its publicity program by conducting media relations and media gathering in each city. For the Grand Final, besides coordinating the press conference, IPM also handled a writing competition for journalists with the winner of this competition going with Superdad winner to Disneyland Hong Kong.
LUX FOAMPHORIA (March – April 2009)
Lux, one of PT Unilever Indonesia Tbk’s brands, appointed IPM to handle publicity for their Lux Foamphoria event. Lux Foamphoria is an event specially designed to introduce their new liquid body soap variant.
THE PARLIAMENT OF THE WORLD’S RELIGIONS (February-March 2009)
Coordinated by Porter Novelli Singapore, IPM assisted in the press release localising and dissemination to media for the Parliament of the World’s Religions in Melbourne. The Parliament of the World’s Religions was created to cultivate harmony among the world’s religious and spiritual communities, and to foster engagement with the world and its guiding institutions to achieve a just, peaceful and sustainable world.
PEPSODENT CSR PROGRAM (4 February 2009)
Pepsodent, one of PT Unilever Indonesia Tbk’s brands, assigned IPM to conduct the publicity of a corporate social responsibility program by inviting local journalists from Medan to Ujung Rambung Village, Serdang, North Sumatra and to distribute a press release.


